• A lovely visit to Heathrow Airport

    With roughly 30 million layover trips at 4,072 commercial airports worldwide, over 3 billion passengers face this horrifying scenario, Hudson News is missing a HUGE opportunity!

  • Hate me. Then buy from me.

    Keep your politics to yourself. Because if you’re trying to grow your bottom line, that may be more important than feeling like you won the argument.

  • Making more from your sales promotion

    Smart promotions are less about the size of the budget than the idea. Here are 11 insider tips to make it smart, strategic, targeted … and unforgettable.

  • Appearing on a wall near you

    Like HSBC at London's Heathrow Airport, don’t be afraid to invest a little extra as insurance that your competition won’t have their message in the same place as you do.

  • Should you ignore potential business?

    If you’re not jumping on that sales lead, getting a proposal out the door FAST, and striking while the iron is hot, you’re at risk of losing the deal.

  • Only YOU can give this away!

    Simplify your sales process by writing that book you’ve always dreamed of. If you’ve already written one, stop fretting about making sales on Amazon and start using it to promote your business. Then watch how your clients’ eyes light up!

  • What the hell are you selling?

    If you’re falling short in expertise, professionalism, or tools, that tells me you can’t solve the problem I came to you about. You’re wasting my time, driving me away, and greatly increasing chances I’ll not only never give you another chance, but will encourage my friends to go to an organization other than yours.

  • Hey, kids: Wanna win $1,000?

    It seems like everyone I speak with lately actively avoids anyone who wastes their time. Surveys and unrequested sales pitches just aren’t that important to any of us. I know that’s cold, but it’s the truth.

    So here’s a little friendly advice from this side of the desk…

  • How Not to Sell by Phone

    It seems like everyone I speak with lately actively avoids anyone who wastes their time. Surveys and unrequested sales pitches just aren’t that important to any of us. I know that’s cold, but it’s the truth.

    So here’s a little friendly advice from this side of the desk…

  • Logos on the Easter Bunny’s Tush?

    For as little as $75,000, you can be in the thick of the action. The platinum-level sponsor ($200,000) will also get four tickets to Melania Trump’s brunch; a 900-square foot show booth; branded snacks or souvenirs; naming rights; callouts in the program or social media posts; and a speaking opportunity with the White House Press Corps, as well as “exclusive access opportunities.”