Ask MM Posts

Taking time to consider the buying experience from the customer’s perspective can go a long way to helping you achieve your objective. 

Hundreds of colorful messages were vying for my attention. The black and white QR code was the one I responded to…because it was different.

Why would someone hate Steven Singer SO much that they’ll announce it with a billboard and website?

Clickbait has a well-deserved bad reputation. If you’re tempted to use it to attract attention to your own website, recognize going in that you’re tagging yourself up-front as a low-quality player.

Ask yourself this: why would entertainment’s most powerful woman be involved with a slipshod marketing campaign selling weight loss gummies?

Wondering why my readers send me love letters? Take 3 minutes to read how I've saved thousands of professionals from being fleeced, and you, too, will become a fan.

The average American eats 252 pounds of meat and 68 pounds of chicken per year. You get 440 pounds of meat from a cow and 2 lbs. from a chicken. My decision saves one cow and 60 chickens every 21 months.

Complete strangers recognize me, and we build a relationship…merely because they saw my picture in an email.

Pretty slick, no?

Anyone familiar with the story of Willy Wonka recognizes the fury that can be generated by a good promotional campaign.

Romantic success is about opportunity, risk-assessment, luck, timing, and guts. Sometimes our enthusiasm can be our own worst enemy.